Making the decision to become a coach is a big one but, once taken, how do you make the most of what you have to offer? Helen Tiffany is reprising her seminal Cambridge workshop on this topic in June.

When you start out as a coach or trainer an exciting journey stretches before you.

• You may have very clear understanding of how you arrived at this point and your growing desire to create change and help people learn.
• You may have a personal route map you plan to follow and a clear vision of and ambition for your future.
• But what are the fundamental building blocks that will enable all this to happen?
• You can see the journey but what are the steps?

Helen Tiffany, founder and MD of Bec Development has stood in your shoes and her workshop, How to build your coaching business and why talking to strangers is a good thing, is designed to help you put in place the fundamentals that will build your a thriving business.

“A wonderful session, very thought provoking and certainly clarified the key decisions I need to make to take things forward. A real inspiration.” – Attendee, 2013

The workshop is designed to leave you feeling equipped to sell, influence and be confident in what you deliver. This is not about marketing (an important but different set of skills) but the practicalities of making money and selling what you have to offer.

As Helen puts it: “This is not about what you charge for your services in pounds and pence terms. I will often hear coaches say “I didn’t get into this to make loads of money”, but it is about attributing value to what a good coach has to offer and about being able to describe that value to would-be clients.”

Selling doesn’t come naturally to us all, but you can learn how to do it using your coaching skills and so create a business that will support you and everything you have to offer as a coach or trainer.

The workshop looks at how you craft those all important and confidently-delivered messages about what it is you offer and your unique position in what is an increasingly crowded marketplace. It’s also about how you develop and demonstrate your coaching style, including those all important speaking to strangers opportunities and those essential networking skills (and developing a little networking style).

Come and meet others like you and let me share some experiences that really work and have a tiny bit of fun along the way, says Helen.

• How to build your coaching business and why talking to strangers is a good thing with Helen Tiffany
• University of Cambridge, June 19, 2014
• More details and book your place here.